{"id":58,"date":"2023-02-16T09:22:07","date_gmt":"2023-02-16T09:22:07","guid":{"rendered":"https:\/\/www.lisahenke.de\/?page_id=58"},"modified":"2023-02-16T09:22:08","modified_gmt":"2023-02-16T09:22:08","slug":"lisa-henke","status":"publish","type":"page","link":"https:\/\/www.lisahenke.de\/","title":{"rendered":"Lisa Henke"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-black-color has-text-color wp-block-paragraph\">\u00a0<em>Lisa is a freelance consultant, passionately supporting clients in the transformation\u00a0process towards user-centricity. She has over 12+ years research experience<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>in the B2B and B2C business on national and global projects<\/em><\/li>\n\n\n\n<li><em>in the agency-\/start-up-sector and the traditional manufacturing industry<\/em><\/li>\n\n\n\n<li><em>in the development of digital solutions and physical hardware<\/em><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>\u00a0<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>in the B2B and B2C business on national and global projects\u00a0<\/em><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>in the agency-\/start-up-sector and the traditional manufacturing industry\u00a0<\/em><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><em>in the development of digital solutions and physical hardware\u00a0<\/em><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h1 class=\"p2\" style=\"text-align: left;\"><em><b>Services<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/em><\/h1>\n<hr \/>\n<blockquote>\n<h2 class=\"p3\"><b>Strategy &amp; transformation<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/h2>\n<\/blockquote>\n<ul>\n<li class=\"p4\">Setting up user-centric product development and research processes<\/li>\n<li>\u00a0Anchoring user-centric KPIs and customer experience (CX) programs<\/li>\n<li>Creating feedback-channel concepts from internal and external data<\/li>\n<li>Consulting on building, positioning and leading research teams<\/li>\n<\/ul>\n<blockquote>\n<h2 class=\"p3\"><b>User Research &amp; Insights<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/h2>\n<\/blockquote>\n<ul>\n<li class=\"p4\">Qualitative &amp; quantitative research:\n<ul>\n<li class=\"p4\">interviews, focusgroups, personas, customer journey, opportunity areas,<span class=\"Apple-converted-space\">\u00a0<\/span>service blueprints, SWOT-\/ PESTL- Analysis, surveys, CATI<\/li>\n<\/ul>\n<\/li>\n<li class=\"p4\">Roadmaps &amp; roll-out strategies<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ul>\n<blockquote>\n<h2 class=\"p3\"><b>Product &amp; Data<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/h2>\n<\/blockquote>\n<ul>\n<li class=\"p4\">Hard- and soft-ware tests:\n<ul>\n<li class=\"p4\">(un)moderated UX<span class=\"Apple-converted-space\">\u00a0<\/span>tests, UX frameworks &amp; metrics, JTBD, user<span class=\"Apple-converted-space\">\u00a0<\/span>stories,\u00a0 prototyping, wireframes<\/li>\n<\/ul>\n<\/li>\n<li class=\"p4\">Digital dashboard concepts &amp; trackable usability KPIs and benchmarking<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ul>\n<blockquote>\n<h2 class=\"p3\"><b>Facilitation &amp; Communication<span class=\"Apple-converted-space\">\u00a0<\/span><\/b><\/h2>\n<\/blockquote>\n<ul>\n<li class=\"p4\">Trainings and internal enablement programs<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li class=\"p4\">Process coaching and collaborative processes<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Workshop facilitation &amp; Design Thinking<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ul>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0Lisa is a freelance consultant, passionately supporting clients in the transformation\u00a0process towards user-centricity. She has over 12+ years research experience &hellip; <a href=\"https:\/\/www.lisahenke.de\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Lisa Henke<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/template-home.php","meta":{"footnotes":""},"class_list":["post-58","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Lisa Henke -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.lisahenke.de\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lisa Henke -\" \/>\n<meta property=\"og:description\" content=\"\u00a0Lisa is a freelance consultant, passionately supporting clients in the transformation\u00a0process towards user-centricity. 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